By Bob Meyer

There’s a message here in this story of Chrysler’s moving production to China plus picking up entrée into a new market. It certainly looks like a smart move for Chrysler.

First, China’s automaker Chery beefs up its production capabilities by now supplying Chrysler with Dodge, Jeep or Chrysler branded sub-compacts. (70% of Chrysler’s portfolio is trucks.)

Chrysler wins in this “Ill give you some of my business in exchange for saving me money on product-development and manufacturing costs and entrée to your contacts in the European market.”

A major corporation making a move like this reinforces the need by all of us to continually explore the possibilities to upgrade and expand our company’s operations.

Regardless of your company’s size, and whether it’s a move or transaction down the street, across town, into another state or country, stay alert and be ready for your next move. It’s necessary in today’s fast-moving world.

This entry was posted on Wednesday, February 28th, 2007 at 4:31 am and is filed under Best & Brightest Barter, Marketing, Purchasing & Financing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.