Bentley Commerce Has Reverse Stock Split, Moves Into Bartering Media
June 27th, 2007 · by Bob Meyer · No CommentsBentley Commerce Corporation (PINKSHEETS: BLYO), announced that the reverse stock split of the Company’s outstanding common stock, at a ratio of 1-for-500 shares, is effective June 26, 2007. In addition, the company’s stock symbol has changed from BLYC to BLYO and will continue to trade on the OTC Pinksheets. Its new CUSIP Number is 08264E 103.
Under the terms of the reverse stock split, for every 500 shares of issued and outstanding common stock, a shareholder will receive one share of common stock.
“Our Board of Directors determined that this was an appropriate time to implement a reverse stock split to improve our capital structure and facilitate the acquisition of the Radio Forecast Network,” said Robert Schumacher, President of Bentley Commerce. “We believe this action will enable Bentley Commerce to complete acquisitions, create liquidity, increase awareness of its shares among potential investors, and enhance the Company’s value for all its stockholders.”
Bentley Commerce recently signed a nonbinding letter of intent to acquire the Radio Forecast Network that provides “recorded-live” weather reports to radio stations in exchange for advertising inventory it sells to clients nationwide. The acquisition of the Radio Forecast Network is dependent on the Parties completing due diligence and executing a Final Agreement.
The Radio Forecast Network, founded by Larry Usner in 2004, currently earns over $600,000 per month in radio spot advertising inventory on 220 radio stations in 37 states in addition to Puerto Rico and the Virgin Islands that it then sells to advertisers. It receives the advertising inventory in exchange for delivering over 40,000 professionally recorded-live weather reports that air about 500,000 times each month. It has been growing at the rate of 40% per year, adding an average net gain of four to five new client stations per month.
In addition to expanding its weather forecast business, Bentley Commerce plans to exponentially grow the Radio Forecast Network’s advertising inventory by providing content beyond local weather reports to broadcast radio station clients. New content may include recorded-live sports, news and stock market micro-cap reports. Plans are also underway to expand to other countries, as well as provide services to emerging new media, such as the Internet, in exchange for advertising inventory.
Bruce Kamm, former CEO of Bentley Commerce, has been elected its new CEO, Treasurer and a member of its Board of Directors. Robert Schumacher is now its Chairman, President and Corporate Secretary.
For more information on Bentley Commerce see:
Bentley
For more information on Radio Forecast Network see:
Network
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