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Archive for July, 2007

Exchange Owners: Want More Mega-Traders In Your Exchange?? Then Resolve To Do Something Different!

Tuesday, July 31st, 2007

You’ve worked extremely hard. Most likely you’ve put everything you had on the line to start your exchange…you’re to be congratulated for your persistence and tenacity. Getting a critical mass of clients together is (more…)

Stash Tea Bartered With B&Bs…16 Ideas For Cross-Promotion

Tuesday, July 31st, 2007

Stash Tea Company, manufacturer and cataloger of more than 80 blends of tea, expanded the company’s awareness when they successfully bartered with more than 1,000 bed-and-breakfast inns.

They did so through a program where the inns were (more…)

The Tuesday Barter Report — July 31, 2007

Tuesday, July 31st, 2007

Contents in the July 31, 2007, Tuesday Report, published by BarterNews magazine, (more…)

ITEX Picks Up 2,000 Members By Acquiring Intagio’s (Barter) Trading System

Monday, July 30th, 2007

ITEX Corporation (OTCBB: ITEX), The Membership Trading CommunitySM, has entered into an agreement to acquire the trade exchange marketplace previously operated by Intagio Corporation of San Francisco, California. The transaction increases ITEX’s business member base to 24,000 member businesses.

Beginning Wednesday, August 1, more than 2,000 members of the Intagio Trading Network will migrate to the ITEX Trading Community and payment systems platform. The core markets acquired from the Intagio Trading Network are (more…)

“Just-in-Time” Financing Enables Greater & More Profitable Global Trade

Monday, July 30th, 2007

Major corporation buyers and sellers presently settle their payments predominantly by a paper-heavy method called the letter of credit, first popularized by the Medici banking family of Florence more than 400 years ago. (The process, requiring the banks of buyer and seller to exchange documents, often takes two weeks.)

But recently companies have begun investing in new internet-based platforms that instantly link buyer and seller…sometimes relegating (more…)

In Speilberg’s Movie The Terminal, United Scored Big With Barter Deal

Monday, July 30th, 2007

Oscar-winning movie director Steven Spielberg created the most famous product-placement in screen history years ago in 1982, with Hershey’s Reese’s Pieces in his movie, E.T. The Extra-Terrestrial.

But his movie, The Terminal, starring Tom Hanks takes (more…)

Cannes, France Attracts Advertisers Globally

Sunday, July 29th, 2007

Ad agencies have traditionally attended the advertising industry’s annual awards show in Cannes. But this year their clients are invading the glitzy French Riviera in unprecedented numbers, attending the 53rd International Advertising Festival. Nearly (more…)

One In Two New Restaurants Fails Within Two Years, Barter Can Help Beat The Odds

Sunday, July 29th, 2007

Many people dream of opening up a restaurant, but here’s a few things you should know prior to setting up your kitchen. First, it’s a very challenging business. Profit margins, after all expenses, are normally under five percent and the failure rate is alarmingly high.

The cost of setting up an average restaurant, like a diner, is around (more…)

Taking Equity In Lieu Of Cash…A Strategy That Pays Off

Sunday, July 29th, 2007

Taking equity in a new company is always a question of risk vs. reward. But the upside potential is often very dramatic, as the following examples show.

For example the world’s most prestigious consulting firm, McKinsey & Co., has been bartering—accepting (more…)

Fingerprints Of Globalization Ubiquitous As U.S. Companies Make Sales In Trillions

Sunday, July 29th, 2007

Joseph Quinlan, a Bank of America economist, says that some startling figures from the Federal Bureau of Economic Analysis is the true measure of how American firms compete around the world.

Here’s what the Federal Bureau of Economic Analysis reports: Foreign affiliates of U.S. companies last year rang up (more…)