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Archive for August, 2007

Glossy Hotel Magazines Extend Hotelier’s Brand

Friday, August 17th, 2007

What’s the value of a hotel magazine? More than most believe it is. And that’s the reason why top hotel chains around the globe are upgrading their in-house magazines.

For instance, the (more…)

New Universal “Alternative Currency” Backed By Major Corp.’s

Friday, August 17th, 2007

The Creditz Digital Currency System is a new alternative currency that transforms reward points, frequent flyer miles, loyalty points and other non-cash currencies into a digital currency, which will be used the same as cash at (more…)

Technology’s Effect On Future Of Barter Industry

Friday, August 17th, 2007

More Feedback On “Technology’s Effect On Future Of Barter Industry” Article

This from IRTA’s Executive Director Krista Vardabash:

For sure, technology is making possible many things. As the book, The World Is Flat by Thomas L. Friedman (Farrar, Straus & Giroux), suggests, there are many incredible changes taking place worldwide.

For the barter industry, the world is flat and quickly getting flatter! And it’s a double-edged sword. With increased collaboration power and affordable robust technology converging, some remarkable possibilities are on the horizon…but so are the (more…)

Radio Advertising At Big Discount

Friday, August 17th, 2007

The eBay Media Marketplace, is a site that allows you to buy local or national radio advertising at a very big discount. You select the region, demographics and type of radio show you want to advertise on, put up a bid and the radio shows compete for your project by bidding down (more…)

Barter Plays Role In Google’s Philanthropic Plan

Thursday, August 16th, 2007

Google, the web search company, is committing more than $900 million in stock and a share of its profit to the goal of doing some good. Their program of corporate philanthropic giving, partnerships, and investments is called (more…)

Boston Yacht Haven Bartering $500,000 In Trade (Barter) Certificates To Finance Harborwalk

Wednesday, August 15th, 2007

Reinforcing barter’s continual move toward mainstream commerce is the recent financing effort by the Boston Yacht Haven Marina and Hotel. They are (more…)

Small Ad Agencies Turning To Revenue-Sharing & Barter Deals

Wednesday, August 15th, 2007

In an advertising landscape dominated by giants, little guys have to take a different tack to make their mark. One such independent marketing and advertising agency, Anomaly, is an example. The New York firm teamed up with the Michigan State Lottery to help sell the space on the (more…)

“Applebucks” Used To Motivate Restaurant Employees

Wednesday, August 15th, 2007

In a bid to reduce high turnover rates among their restaurant employees, Applebee’s International is following the management strategy of (more…)

Barter Is One Funding Strategy

Tuesday, August 14th, 2007

A new book reports on the many different options that exists for receiving funding. The title of the book (more…)

Highlights of The Tuesday Barter Report — August 14, 2007

Tuesday, August 14th, 2007

Contents in the August 14, 2007, Tuesday Report, published by BarterNews (more…)