Do you have your favorite radio stations? Then you know that Americans form strong emotional connections with their favorite stations. Bryan Fikes, an advertising and marketing specialist in the San Francisco Bay Area points out the many advantages of radio advertising. Every entrepreneur should educate themselves regarding this powerful, yet inexpensive medium–especially when they can acquire it on barter.

Radio time is often available through trade exchanges across the country…every business owner should look into what’s available on trade in local radio. Former trade exchange owner, David Wallach, built “ValueCard” into a powerful barter company by focusing on media–local radio and print media.

Fikes also lists the Bay Area radio stations on his blog–you will be amazed at the number of stations!

To read Fikes article on the powerful medium of radio, see: Radio
To read BarterNews media barter section see:MEDIA

This entry was posted on Tuesday, January 15th, 2008 at 4:47 pm and is filed under Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.