From the barter desk of Bob Meyer…03/25/2008

Trade Exchange (Barter Company) Offers Revenue Sharing For Referrals

Bill Rosenberg, founder of BarterBing in Hope (RI), has instituted a program where members of his trade exchange can earn a percentage of revenue generated (by service fees) from new referrals they provide to the exchange.

Whitten Enjoying New Role In Life

Larry Whitten, a long time barter industry veteran with the Business Exchange organization, is now retired and enjoying his new role of grandpa. He says hello to his peers and reports that he’s enjoying winters in Florida and summers in Colorado.

Over $43 Million In Lender Offered At Los Angeles Auction

National Home Auction Corporation, a foreclosure and builder close-out auction company, completed another blow-out auction event on Sunday, March 16, at the Los Angeles Convention Center in downtown Los Angeles. The event hosted an energetic and diverse crowd of approximately 2,000 people looking to purchase their first homes, investment properties, and second or vacation homes. A total of 1,065 bids were made on 119 homes during the all-day event.

Older Internet Users Feel Web Advertising & Content Not Relevant

A recent BurstMedia survey of more than 13,000 web users 18 years and older, found that online content providers are not meeting the needs of all age segments. Not surprisingly, a majority of internet users 45 years and older believe online content is focused on younger age segments.

Overall, 52.0% of respondents believe internet content is primarily focused toward people their own age. Not surprisingly, says the study, younger respondents are most likely to say online content is focused on people their age. This is particularly true for the 18-to-24 year and 25-to-34 year segments.

Additionally, 55.7% of respondents 35-to-44 years perceive online content as focused toward their age segment. Few respondents 55 years and older say internet content is primarily focused on people their age.

Creative Television Marketing Will Take Over Telco’s Barter Syndication

Creative Television Marketing (CTM) announced today a major expansion of services to include commercial advertising sales with its agreement to represent Telco Productions’ syndicated barter inventory. CTM will immediately take over all commercial advertising sales for Telco’s Animal Rescue, Dog Tales, and Missing…formerly represented by Tribune Entertainment.
U.S. Consumer Feeling Pinched

By the end of 2007, 36% of consumers’ disposable income went to food, energy and medical care, a bigger chunk of income than at any time since records were first kept in 1960, according to Merrill Lynch.

The column “From The Desk of Bob Meyer” is the first section of the Tuesday Barter Report. To read the entire Tuesday Barter Report:
TUESDAY

All back issues of BarterNews are now in a digital format…
DIGITAL

BarterNews has published a valuable (and very inexpensive) report on how-to barter…
HOW-TO

This entry was posted on Wednesday, March 26th, 2008 at 12:30 am and is filed under From the Desk of Bob Meyer. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.