Issue #44 of BarterNews…

Our cover story interview was with David Wallach, the president and CEO of ValueCard. Based in San Francisco, ValueCard had garnered a large media bank which fueled some of San Francisco’s finest restaurants (125 restaurants were members and serviced the system). With a base of 2,700 members, Wallach was busy pursuing his goals of acquiring nearby exchanges.

In his candid interview he explained his position and reasoning on a variety of topics. He emphasized that media was the underpinning of ValueCard, and argued that (more…)

Issue # 43

Our fascinating cover story centered on an $850,000 dream home that was built in Michigan on barter. In 1997 that was a huge amount of money to pay for a home, in that area of the country. Mel Berg, a member of Michael Mercier’s Metro Trading Association, put together the property (more…)

Issue #42

We did a piece on the NATE BANC (inter-member currency) that opened for business on July 4, 1997, with 51 barter companies as members. In its first month, the trade volume totaled $1.2 million.

Our cover story was on the International Barter Corporation; we interviewed CEO Steven White and Alan Zimmelman, VP of operations. White explained how he planned to build a national barter company by (more…)

Issue #41

This issue covered three conventions. The BXI national convention hosted by the Brandfasses in Phoenix, the ITEX national convention in Portland, and NATE’s 13th Annual Convention in Florida at which the membership debated the merging of NATE and IRTA…NATE ultimately voted it down.

Noted author Harvey Mackay was on the cover of this issue. In his writings he affirmed that “barter is the smartest, most cost-effective form of corporate networking there is.”

“The Best and the Brightest Barter” section had nine mini-stories on the famous who embrace barter to build their wealth.

And our first article about “Barter Making Its Mark On The Web” appeared in this issue, well before (more…)

We have several terrific articles in this issue #40 of BarterNews…

A 10-page cover story on how a young pubic company used barter to propel its dynamic growth was the feature of this issue. We interviewed 44-year-old CEO Chester Billingsley, a brilliant guy with a Harvard MBA in Applied Physics. He was a runner-up for Rhodes Scholar, attended West Point, and as a young manager at General Electric was responsible for their Asian operations.

We discussed a wide variety of topics including taking a company public, growth through acquisitions, and how Billingsley utilized barter as a tangent in structuring good transactions and investments.

Another story along the same line was our look at (more…)

Our cover story focused on one of the industry’s rising stars, Wayne Sharpe, founder and CEO of Bartercard, which began operations six years prior in Australia. This interview in 1996 was titled, “An In-depth Look At Bartercard’s Ambitious Worldwide Expansion Plans,” which was very apropos. Sharpe is one of the industry’s most focused and determined individuals, as you’ll see when reading this remarkable success story.

Within ten years, Bartercard would become the world’s largest barter company. See how (more…)

This issue had scores of informative articles, beginning with “How a Start-Up Microbrewery Used Barter For A Successful Launching.”

Toronto was the venue for the 1996 Annual NATE Convention which drew 272 attendees. Incoming president Mike Mercier urged the group to “Harness The Fire,” carrying forward Jack Schacht’s prior suggestion to “Catch The Fire!” It was at this convention that Perry Constantinides shared information on his internet site—one of the first (more…)

“Barter Plays Major Role In Olympics” was our cover story. It exposed the inner workings of the enormous trading ($700 million of goods and services) at Atlanta’s 1996 Summer Olympics.

Our Do-er’s Dossier zeroed in on Michael Mercier, founder and president of Metro Trading Association, located near Detroit, Michigan.

The “Interview From The Street” was with Ron Lee, CEO of Lee Pharmaceuticals. It was a candid conversation in which he discussed the various ways he acquires trade dollars. Lee’s bottomline-orientation was both insightful and noteworthy given (more…)

Our cover story and interview was with the legendary race car driver, designer, promoter and TV personality, Andy Granatelli—an active trader for decades!

The world’s largest time-share developer shared a most revealing look at how they generate huge bottomline savings, by bartering yet-to-be-sold inventory for needed products and services! You’ll see how they set up barter arrangements with 70 different vendors, and how they’ve developed a “barter mindset.”

The Corporate Barter Section had a story on a dynamic (more…)

Our cover story looked at the national survey conducted by a prestigious university in which statistics showed that hoteliers do indeed embrace barter. Also provided were two excellent articles, “Why Should Your Hotel Barter?” and “How To Evaluate Your First Draft Of A Barter Contract.”

It was in this issue were we dissected the (more…)